"The original heart creates the most natural cheesecake."  is the original intention of the two founders of VJ Cheese Cake. They uphold this belief and protect the quality of VJ Cheesecake. Because the two founders love cats very much, they integrated the images of the cat and the two founders into the logo after communicating, creating an image as if the cat has wings, symbolizing the take-off of dreams. The light pink color runs through all packaging and literature, adding a sweet and elegant flavor to the cheesecake. ​Whether it is cakes or brand planning, the two founders adhere to the original intention and strive for perfection, just to give each customer the most authentic feeling and ultimate experience.